The Pinoy Entrepreneurs blog, if you still haven’t noticed, is about, among others, encouraging more Filipinos to become entrepreneurs. It’s about stepping out of one’s comfort zone and starting one’s own business. You could even say it’s about stirring up the entrepreneurial spirit, focusing on the positive aspects of entrepreneurship, such that talking about negative matters, topics such as the “entrepreneurial myth,” would be a sin.
The entrepreneurial myth is the “myth that most people who start small business are entrepreneurs” or “the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work.” These are the definitions of entrepreneurial myth (“E-Myth”) in the book “The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It” (Michael E. Gerber; HarperCollins). Mr. Gerber attributes the root cause of most small business failures to this fatal assumption. (Please click here to continue reading over at Pinoy-Business.com.)
